Here's the story I sent to papers this morning, on NBC and its post-Olympic world:
By MIKE HUGHES
LOS ANGELES – This is not a statement
you would have heard from NBC a while back:
“We're really happy to be No. 3,”
Robert Greenblatt, the programing chief, told reporters Tuesday.
In the “must-see TV” days, NBC
topped the Nielsen ratings. In the current, needn't-see times, it
spent about seven years in fourth place.