Hallmark at 25: more … and then some more
As the Hallmark Channel celebrates its 25th birthday, it’s planning a lot of the same. A lot.
The cable network started on April 5, 2001, as an unlikely merger of three H’s — Henson (Jim, the Muppet man), Halmi (Robert, a movie/mini-series guy) and Hallmark, the greeting-card folks.
The others soon departed, but Hallmark kept growing. It has Christmas movies — roughly a zillion of them — and more, sometimes with tie-ins.
It’s again linking with pro-football (the Bears, this year) and with the Biltmore estate. It has also set a movie linking with Disney … which makes historical sense: Long ago, we’re told, Hallmark was one of the first businesses to license Mickey Mouse.
There’s also has a streaming service, Hallmark+ (currently with a Lacey Chabert mini-series, shown here). We’ll start there: Read more…
